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'It’s a family atmosphere here': Sunderland's midfielder revels in positive vibes at the Black Cats.

Vous or Tu? It says a lot about the young Senegalese star that his joy at being elevated from the youth ranks at Strasbourg to the senior squad was mixed with anxiety over the two French words for “you.”

Was it appropriate to address new, older teammates by using “tu” be seen as too familiar? In the end, the young midfielder played safe and selected the more polite “vous”. This prompted wholesale laughter from the veterans who instructed him not to be so silly; he was one of them now.

“Once I received the first call with the coach, I reflected and said to my parents: ‘Sunderland’s where I want to be; that’s where I want to play.’ The Premier League was always a ambition of mine and the coach outlined for me a well-defined and appealing project.”

Almost five years later, Diarra is sitting in an office at the club's training ground explaining why he ignored overtures from, among others, several top European clubs. His innate courtesy endures but it is clear that the 22-year-old Senegal international and doubt are practically unacquainted. Diarra carries himself with the self-assurance suited to a player who captained Strasbourg at the age of 20 and, only last month, returned from Morocco holding an Africa Cup of Nations championship trophy.

A Clear Project

Now that the groin issue that sidelined him for much of the first half of the domestic season resolved, Diarra is on a quest to demonstrate precisely why he agreed to become Sunderland’s record £30m signing last summer. Analysts in France and Senegal queried Diarra’s unfashionable choice but he knew all about the manager's reputation as a gifted youth coach.

“I haven’t been surprised by the coach’s ability because I already knew what he’s able to achieve,” says Diarra. “Playing against his teams I understood he was very good, very strong in terms of strategy. He’s someone I know is helping my game progress. And although our first objective is reaching 40 points, European qualification is certainly a realistic target this season.”

A Family Atmosphere

Outside, the cold winter gusts and heavy downpour makes Wearside look as grim as it is often stereotyped. Internally, things are much more welcoming. The atmosphere is free of the type of tension found in certain clubs where office workers are kept apart from Premier League squads. Diarra describes the environment as “really natural” and commends Le Bris’s role in its formation.

“Our manager repeatedly states to us that we have a familial bond here and we all support each other,” he says. “We’re all proud of each other.”

Freedom Within a Framework

If the organisation, discipline and immense effort supporting Sunderland’s out-of-possession shape are a proof of the head coach’s attention to minutiae, Le Bris also likes his players to think for themselves. He offers his engine room players complete licence to improvise and swap roles.

“Our manager establishes his tactics out within a structure but we have freedom to play within it,” says Diarra, who prefers to be deployed as a box-to-box No 8. “Out on the pitch that feels good. That freedom is so important. Our captain, Granit, guides us a lot. He’s a massive influence and a superb role model.”

Journey and Adaptation

Diarra is using a French interpreter but his English has progressed to the point where he can grasp most questions. He is now focusing on acquiring the language skills to also answer them, which would be his third language. He is fluent in Wolof, the language he spoke in his youth in Guédiawaye near Dakar.

His early maturity helped him deal with the disappointment of needing an operation followed by four months on the sidelines last autumn. “Being injured so soon after arriving here was disheartening, for sure,” he says. “But it was up to me to manage myself.”

Diarra is now looking forward to playing in this summer’s World Cup. Given Senegal have been drawn in the same group as France, a poignant reunion awaits the former Les Bleus under-21 midfielder. “I enjoyed representing for France but my inner feeling prevailed,” says Diarra. “I have no remorse. I was born in Senegal; it fills me with pride to play for them.”

Comparable feelings apply to Sunderland. “I've settled very well,” he says. “I am really comfortable here.”

The writer

Timothy Russell

Elara Vance is a seasoned digital strategist with over a decade of experience in helping startups optimize their marketing campaigns for maximum ROI.

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